- Image via Wikipedia
You might have noticed the blue sitelinks appearing in the organic listings. You can now get these for AdWords listings. It is however at Google’s discretion whether they show them!
The main benefit is they increase your share of real-estate, increasing your chances of getting noticed. Other benefits include:
- More opportunities to differentiate from your competition e.g. using sitelinks to highlight key points of difference or special promotions
- Increased landing relevancy and better visitor segmentation
Need help with Google AdWords? Call Steer – Google Adwords Agency, Auckland
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- Increase Your AdWords Clickthrough Rate by 30% with Ad Sitelinks (link-assistant.com)
