- Image via Wikipedia
Here’s a few SEO tips following recent announcements by the search engines.
- Homepage footers may now carry penalties so try to integrate into the content on pages.
- Separate top level domains (TLDs) (e.g. .co.nz, .com.au) for each country. If you don’t have a marketing department in each country (that is likely to generate unique content) then use sub-folders for separate countries e.g. steer.co.nz/uk. This ensures all marketing effort is contributing page rank to one domain and the efforts are not split in to multiple TLD’s. Use Google Webmaster Tools to tell Google which directory is for which country
- Implement the new asynchronous Google Analytics code to increase page load speed
- Add RSS feeds to regularly changing content to make doubly sure it gets indexed
- Google’s MayDay update reportedly de-valued pages with little unique content
Need help with SEO? Call Steer – SEO Agency, Auckland
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